Episode 28 | Messy Tools Can Create Havoc


Episode 28 | Messy Tools Can Create Havoc

In this episode of the Messy Back-End of Entrepreneurship, our Expert, Steve Dotto, TV Show Host, discusses how to choose and use the right tools for your business.

“Just because something doesn’t do what you planned it to do doesn’t mean it’s useless.” – Thomas Edison

STEVE dotto

TV Show Host l Executive Producer l Speaker

How do you choose the right tools for your business?

The tools that we use are so important in the success our businesses have. Often we think the wrong tool could even be detrimental and unfortunately, we don’t have time to test and evaluate all tools. We often become paralyzed and don’t even apply the tools.

You look at the tools you are interested in and make sure they can do the tasks that you need them to be able to do.

The key is to make a decision in a reasonable amount of time. You make sure it is the right decision by fully vesting in that product. You learn to use the product. You don’t spend all your time wondering about features it doesn’t have. You figure out how to make your business work with the features it does have.

You make it the right decision by how you embrace the tool.

Switching over once you have invested and really embraced a product it is so much work that is almost never worthwhile. It doesn’t matter if another tool would do one thing more elegantly. I will get that process done because I know how to use that tool. Once you have made the decision, don’t look back.

Once you are on a capable platform, what you do moving forward is going to determine your success. Learn the tool inside out.

What do I do if technology scares me?

You just need to dive in. Make a decision and learn everything there is to learn about that program.

How do you know when you need to hire your technology out?

Once you know the tool intimately, then you are able to hire it out. Check out Michael Hyatt and figure out what your time is worth. Once you break it down and figure out the value of your time. When you know the tool really well that helps you to hire the right person as well.

It is your responsibility to learn all the levers and powers in your business.

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